BABE ORIGINAL
Essential Lash Serum
Visibly enhance your natural lashes with ultra-nourishing and performance-based ingredients like Biotin and Amino Acids - with real results starting after just 4 weeks of nightly use! Our #1 best-seller for a reason, the Essential Lash Serum delivers noticeable lash improvement and can be used with or without falsies to help retain lashes over time.
- Clinically Studied
- Ophthalmologist Tested
- Vegan & Cruelty Free
ESSENTIAL LASH SERUM
Longer-looking lashes
In as little as 4 weeks*
Maximum strength formula
Infused with Biotin and Amino acids.
Ultimate lash confidence
No mascara or falsies required.
*Based on a 12 week consumer study with 30 subjects. Results will wary.
RESULTS-DRIVEN INGREDIENTS:
-
BIOTIN
Nourishes and strengthens
lashes.
-
PANTHENOL
Hydrates and helps repairdamaged lashes.
-
Amino Acids
Essential building blocks that support lash structure.
TATCHA
"I first discovered Babe Original's Essential Serum in 2021 through social media, and within just 3-4 weeks, my friends were convinced I was wearing false lashes — that's how dramatic the results were! Since then, I've been hooked. The results speak for themselves —this serum truly works!"
Real Babe customer since 2021
Dallas, TX
BABE ORIGINAL
Amplifying Brow Serum
This ultra-powerful serum is a powerhouse of nourishing ingredients that deliver visible results and healthier-looking brows in just a few weeks - say bye to over-plucked, stressed out, and sparse brows. The doe-foot applicator helps cover the entire brow area, delivering a jolt of performance-based ingredients like castor oil, biotin, and chamomile to nourish your way to thicker and fuller-looking brows.
AMPLIFYING BROW SERUM
Fuller, bolder-looking browsWith results in just 6 weeks.*
With results in just 6 weeks.*
Biotin & Castor Oil infused
A clinically proven formula forvisibly improved eyebrows.
Supports overall brow health
Make a real brow comeback.
*Based on a 12 week consumer study with 30 subjects. Results will vary.
RESULTS-DRIVEN INGREDIENTS:
-
BIOTIN
Strengthens & nourishes each brow.
-
PANTHENOL
Softens & hydrates toreduce breakage.
-
GASTOR SEED OIL
Conditions hair forfuller-looking brows.
GLINIGALLY-PROVEN RESULTS
said brows look more defined.*
saw fuller-looking brows within six weeks.*
saw healthier-looking brows within six weeks.*
saw more visible brows.*
saw improved overall brow appearance.*
*Based on a 12 week consumer study with 30 subjects. Results will vary.
BABE ORIGINAL
Renewing Lash Serum
This ultra-powerful serum is a powerhouse of nourishing ingredients that deliver visible results and healthier-looking brows in just a few weeks - say bye to over-plucked, stressed out, and sparse brows. The doe-foot applicator helps cover the entire brow area, delivering a jolt of performance-based ingredients like castor oil, biotin, and chamomile to nourish your way to thicker and fuller-looking brows.
RENEWING LASH SERUM
Fuller, longer-looking lashes
With results in just 6 weeks.*
Peptide-powered
With a proprietary blend of 6 uniquepeptides and nourishing botanicals.
Ultimate eye comfort
Made with sensitive eyes in mind.
*Based on a 16 week clinical study with 35 subjects, Results will vary.
INFUSED WITH RENEWING INGREDIENTS TO SUPPORT NATURAL LASHES:
-
PRO-6 PEPTIDE COMPLEX™
Our proprietary blendpromotes fuller, longer anddarker-looking lashes.
-
BOTANIGALS
Floral and marine extracts helpnourish follicles from the root.
-
KERATIN
Improves lash elasticityto fortify follicles.
REAL RESULTS
From the Original lash serum brand.
said lashes look thicker in 6 weeks.
said lashes look darker.*
said lashes look longer in 6 weeks.*
said this serum didn't irritate their eyes
Based on a 16-week clinical & consumer study with 35 subjects. Results may vary.
HOW TO PROPERLY APPLY ESSENTIAL SERUM
Use only as instructed, reading all directions & warnings. Apply serum daily on clean, dry skin. One dip of the wand is enough for both eyes. Wipe excess product from brush before applying & use a single stroke on the eyelid above the upper lash line, taking care not to get serum in eye. Do not apply to lower lash line. Allow 2-3 minutes for serum to fully dry before applying other products or lying down. Once satisfied with results, use 2-3 times a week to maintain your look. This cosmetic contains a small amount of Isopropyl Cloprostenate, an analog of prostaglandin. Avoid getting serum in eyes; if so, immediately rinse thoroughly with cool water to remove serum from eye.
HOW TO PROPERLY APPLY AMPLIFYING BROW SERUM
Use only as instructed, reading all directions & warnings. Apply serum daily on clean, dry eyebrows, using one dip of the wand per brow. Wipe excess product from wand & use short strokes along the natural shape of the brow, focusing on thin, sparse areas. Allow 2-3 minutes for serum to fully dry before applying other products. Once satisfied with results, use 2-3 times a week to maintain your look. This cosmetic contains a small amount of Isopropyl Cloprostenate, an analog of prostaglandin. Avoid getting serum in eyes; if so, immediately rinse thoroughly with cool water to remove serum from eye.
AMPLIFYING BROW SERUM FAQs
How often should I use this?
How often should I use this?
Use brow serum every night as one of the steps in your nighttime routine. Allow 2-3 minutes for the serum to dry before applying skincare, makeup, touching your eyes, or laying down.
How much should I apply?
How much should I apply?
You need 1 dip for each eyebrow. Using short strokes, follow the natural shape of your eyebrow, especially on thin, sparse, or over-plucked areas.
Where should I apply this?
Where should I apply this?
Apply along the natural shape of your eyebrow, focusing on thin, sparse, or over-plucked areas.
When will I see results?
When will I see results?
Everyone’s a little different - some people start seeing progress as soon as 4 weeks in! We recommend taking before & after photos along the way and comparing your results after 12 weeks of consistent use.
What if I stop using it?
What if I stop using it?
We recommend applying serum 2-3 times a week to maintain your look once you're satisfied with results!
Can I use this on my lashes?
Can I use this on my lashes?
Do not use this on your lashes - try our Essential Serum instead.
What shape is the applicator?
What shape is the applicator?
The applicator is an angled doe foot that allows the formula to saturate the brows and skin beneath.
What should I do if I get the product into my eye?
What should I do if I get the product into my eye?
Immediately rinse thoroughly with cool water to completely remove the cosmetic serum from the eye.
Can I use Amplifying Brow Serum if I have sensitive skin?
Can I use Amplifying Brow Serum if I have sensitive skin?
When you first start using the serum on sensitive skin, we recommend applying every other night for the first two weeks. This will allow your skin to acclimate to your new routine.Make sure to review the product instructions and our tips + tricks, as sensitivities can occur from using too much serum or applying improperly. Less is more, babe! As with any new personal care product, there is always a chance it may not be the right fit for you. If you experience any unwanted effects, discontinue use.
What are the key ingredients?
What are the key ingredients?
Isopropyl Cloprostenate – A prostaglandin analog that conditions hair Castor Oil – Full of fatty acids that condition the skin and support fuller-looking brows Panthenol – Smooths and softens texture of damaged hair Biotin – Moisturizes and strengthens hair Sodium Hyaluronate (Hyaluronic Acid) – Restores damaged hair for enhanced appearance and strength Tocopheryl Acetate (Vitamin E) - Skin conditioning agent full of antioxidants
What is Isopropyl Cloprostenate?
What is Isopropyl Cloprostenate?
Isopropyl Cloprostenate is a prostaglandin analog that conditions hair. It works hand in hand with our nourishing blend of performance-based ingredients to support your best brows ever.
Is this scented?
Is this scented?
No, there is no fragrance.
How pigmented is it?
How pigmented is it?
The formula contains no pigment and is transparent.
Is this safe to use with microblading?
Is this safe to use with microblading?
Yes, you can use this product on completely healed microblading and touch ups. We recommend checking with your permanent makeup artist for specific post-care instructions.
Is this serum safe to use during pregnancy?
Is this serum safe to use during pregnancy?
Do not use if pregnant or nursing, undergoing treatment for glaucoma or cancer, or if you have ever experienced conjunctivitis, dry eyes, eye infections, styes, irritation from other cosmetics applied in the eye area, or any eye-related disorder or illness.
What important information should I know before using this product?
What important information should I know before using this product?
WARNING: For external use only. Keep out of reach of children. Only apply with applicator. Do not share applicator. Secure lid tightly after each use. Avoid getting in eyes; if so, immediately rinse with cool water. Do not use if pregnant or nursing, undergoing treatment for glaucoma or cancer, or if you have ever experienced conjunctivitis, dry eyes, eye infections, styes, irritation from other cosmetics applied in the eye area, or any eye-related disorder or illness. Discontinue use immediately if irritation occurs. If symptoms persist, seek medical attention.
ESSENTIAL LASH SERUM FAQs
How often should I use this?
How often should I use this?
Every night on both eyes! Beginners should apply serum every 2-3 days and work up to nightly use once eyes are used to the product. Once satisfied with results, you can apply just 2-3 times a week to maintain your look.
How much should I apply?
How much should I apply?
You only need 1 dip for both eyes. Wipe off any excess product from the wand before applying, then apply a thin line just above your upper lash line on clean, dry skin just like eyeliner. Wait 2-3 minutes for serum to dry before applying skincare, makeup, touching your eyes, or laying down.
Where should I apply this?
Where should I apply this?
Apply to your upper lash line on clean, dry skin. Do not use on lower lash line.
When will I see results?
When will I see results?
Everyone’s a little different - some people start seeing progress as soon as 4 weeks in! We recommend taking before & after photos along the way and comparing your results after 12 weeks of consistent use.
What if I stop using it?
What if I stop using it?
We recommend applying serum 2-3 times a week to maintain your look once you're satisfied with results!
What shape is the applicator?
What shape is the applicator?
The applicator is a small, detailed brush that allows for precise formula placement.
Is this safe to use with lash extensions?
Is this safe to use with lash extensions?
YES! Our lash treatments are oil-free and safe to use with extensions and strip lashes.
What should I do if I get the product into my eye?
What should I do if I get the product into my eye?
Immediately rinse thoroughly with cool water to completely remove the cosmetic serum from the eye.
Can I use Essential Lash Serum if I have sensitive skin?
Can I use Essential Lash Serum if I have sensitive skin?
When you first start using the serum on sensitive skin, we recommend applying every other night for the first two weeks. This will allow your skin to acclimate to your new routine.
Make sure to review the product instructions and our tips + tricks, as sensitivities can occur from using too much serum or applying improperly. Less is more, babe!
As with any new personal care product, there is always a chance it may not be the right fit for you. If you experience any unwanted effects, discontinue use.
What are the key ingredients in Babe Original’s Essential Lash Serum?
What are the key ingredients in Babe Original’s Essential Lash Serum?
Isopropyl Cloprostenate – A prostaglandin analog that conditions hair
Amino Acids – The building blocks of crucial beauty proteins like keratin
Panthenol – Smooths and softens texture of damaged hair
Biotin – Moisturizes and strengthens hair
Sodium Hyaluronate (Hyaluronic Acid) – Restores damaged hair for enhanced appearance and strength
Tocopheryl Acetate (Vitamin E) - Skin conditioning agent full of antioxidants
What is Isopropyl Cloprostenate?
What is Isopropyl Cloprostenate?
Isopropyl Cloprostenate is a prostaglandin analog that conditions hair. It works hand in hand with our nourishing blend of performance-based ingredients like Amino Acids, Biotin, and more to support your best lashes ever.
Is this scented?
Is this scented?
No, there is no fragrance.
How pigmented is it?
How pigmented is it?
The formula contains no pigment and is transparent.
Is this safe to use with permanent makeup?
Is this safe to use with permanent makeup?
Yes, you can use this product on completely permanent makeup and touch ups. We recommend checking with your permanent makeup artist for specific post-care instructions.
Is this serum safe to use during pregnancy?
Is this serum safe to use during pregnancy?
Do not use if pregnant or nursing, undergoing treatment for glaucoma or cancer, or if you have ever experienced conjunctivitis, dry eyes, eye infections, styes, irritation from other cosmetics applied in the eye area, or any eye-related disorder or illness.
What important information should I know before using this product?
What important information should I know before using this product?
WARNING: For external use only. Keep out of reach of children. Only apply with applicator. Do not share applicator. Secure lid tightly after each use. Avoid getting in eyes; if so, immediately rinse with cool water. Do not use if pregnant or nursing, undergoing treatment for glaucoma or cancer, or if you have ever experienced conjunctivitis, dry eyes, eye infections, styes, irritation from other cosmetics applied in the eye area, or any eye-related disorder or illness. Discontinue use immediately if irritation occurs. If symptoms persist, seek medical attention.
RENEWING LASH SERUM FAQs
How often should I use this product?
How often should I use this product?
Use every morning and evening on both eyes.
Where should I apply this?
Where should I apply this?
Apply to your upper lash line. Do not use on lower lashes.
How much should I apply?
How much should I apply?
Only one dip of the wand is needed for both eyes. Apply a thin line just above your upper lash line on clean, dry skin - just like eyeliner. Wait 2-3 minutes for it to dry before touching your eyes or applying another product.
When will I see results?
When will I see results?
Should I use Renewing Serum or Essential Serum?
It all comes down to your lash goals and sensitivity level!
Renewing Lash Serum is our most gentle formula yet, made for Babes with sensitive eyes. It’s packed with a proprietary blend of six peptides and nourishing botanicals to keep your lashes looking full and healthy—without the risk of irritation.
Essential Lash Serum is our powerhouse formula, designed for more dramatic results (and specifically focuses on longer-looking lashes). It’s more potent, so if you have sensitive skin, you may want to start with a patch test and slowly work your way up to nightly use to avoid potential irritation (depending on your skin tolerance).
If you want high-impact results and don’t mind a stronger formula, go for Essential Serum. If your eyes are on the sensitive side but you still want fuller, longer-looking lashes, Renewing Serum is your best bet!
What happens if I stop using it?
What happens if I stop using it?
Once you stop applying Renewing Serum completely, your lashes will slowly return back to your natural look. To maintain results, we recommend applying just 2-3 times a week once you’re satisfied with where they’re at!
What shape is the applicator?
What shape is the applicator?
The applicator is a small, detailed brush that allows for precise formula placement.
Does this lash serum contain prostaglandin?
Does this lash serum contain prostaglandin?
Renewing Lash Serum is powered by peptides + botanicals and is prostaglandin-free.
Is this scented?
Is this scented?
No, there is no fragrance.
How pigmented is it?
How pigmented is it?
The formula contains no pigment and is transparent.
Is this safe to use with permanent makeup?
Is this safe to use with permanent makeup?
Yes, you can use this product on completely permanent makeup and touch ups. We recommend checking with your permanent makeup artist for specific post-care instructions.
Is this safe to use with lash extensions?
Is this safe to use with lash extensions?
YES! Our lash treatments work with extensions and strip lashes.
Is this pregnancy/nursing safe?
Is this pregnancy/nursing safe?
As with all our products, we always recommend consulting your physician before use – just to be safe!
Is Renewing Serum vegan?
Is Renewing Serum vegan?
No, Renewing Serum is not vegan – but it is cruelty-free and Leaping Bunny certified! If you’re looking for a vegan option, consider our Essential Lash Serum (for longer-looking lashes) and/or our Enhancing Lash Conditioner (for fuller, healthier-looking lashes!)
SAFETY & TESTING
We believe in creating products that not only give you an instant confidence boost, but help enhance your favorite features over time thanks to powerful results-driven formulas. We thoroughly test performance and safety so you can discover how they work for you, not if they work. How do you test for performance? During formulation, we work with a network or internal team members and external testers to provide detailed feedback on products we are developing. We analyze this data and continue to formulate until we achieve a highly effective product. Once we finalize a formula, we work with third-party research facilities to perform one or more of the following:
- Consumer perception study
- Clinical study
- Clinical grading
- Instrumental measurements
This testing ensures that our products do what they say! What kind of safety tests do we run? Once we finalize a formula, we work with third-party research facilities to test:
- Stability and compatibility with our packaging
- Protection against the growth of microorganisms
- Potential to irritate skin or eyes
- Elemental impurities such as arsenic, lead, mercury, 1,4-Dioxane, etc.
We test a minimum of 6 safety characteristics on all cosmetics, and often more.